It’s a competitive world out there. Institutions compete for students, and students are looking for the right place to pursue their careers and dreams. Effective educational communications materials help making the right decisions easier to make.

I have just read the new Viewbook and think it is great. You and your team have [done] a wonderful job in capturing not only the spirit of UBC, but also the substance that suggests our claim to excellence. I know the effort involved in putting together such a production, and so wanted to thank you for the outstanding job of giving prospective students a ‘view’ of UBC.
— Martha Piper, Past President UBC